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Rutgers

Rutgers is a top-tier public university with three distinct universities in New Jersey. Each unit is made up of schools, programs, and offices, many of which have their own website. We built a global digital system and extended the brand that would work for any units. This is also useful for the future needs of all entities under the Rutgers name.

Components

The new sites are built through a modular system of components that give content creators a framework to evolve and scale their experience through consistency and context. Components have color and layout options to be harmonious in a page context.

Comprehensive Styleguide

We delivered a comprehensive digital style guide that outlines the rules, requirements, and directions to support consistent and aesthetic page creation.

Editorial

For editors, we designed a flexible system of cards and storytelling components that let them tell each story in a way that fits it.